By Yusufu S. Bangura
Star winner receiving her prize from the ACTB Executive Director
On Friday, February 21, 2025, A Call To Business (ACTB) Bank rewarded Esther Finda Dauda with a brand-new Suzuki S-Presso as the grand prize winner of its ‘Save and Win’ promotion.
The official handover ceremony took place at the bank’s headquarters on Freetown Road, near the Lumley Footbridge, attended by key stakeholders, customers, and media representatives.
The ‘Save and Win’ promotion, which ran from June 10 to December 2024, encouraged both new and existing customers to save a minimum of NLe 5,000 monthly without making withdrawals to qualify for the grand draw. The final draw was held on January 31, 2025, where Dauda emerged as the grand prize winner.
Expressing her excitement, Dauda admitted that she never anticipated winning the vehicle, often disregarding promotional messages from ACTB Bank.
She shared her experience of being denied a loan by another bank, where she had been a customer for over 15 years. However, after banking with ACTB for just three months, she was not only approved for a loan but also won the bank’s biggest promotional prize.
Encouraging others to bank with ACTB, Dauda emphasized that the institution provides valuable financial services to all customers.
Beyond the grand prize, the promotion rewarded several other customers with valuable items. Notable winners included, Francis Boima – DSTV package, Rebecca Yomba Morsay (Kono) – Air Conditioner and Isata Jalloh – Freezer.
Jalloh, an ACTB customer for over four years, expressed her surprise upon learning she had won a freezer. She encouraged others to start saving with ACTB Bank, noting that such promotions offer real rewards.
Speaking at the event, ACTB Bank’s Chief Operating Officer, Idrissa A. Sesay, stated that the promotion was designed to raise awareness about the bank’s wide range of services beyond traditional banking.
“This campaign was aimed at giving back to our loyal customers, both old and new, while promoting a culture of saving. It aligns with our motto of leaving no one behind,” Sesay emphasized.
Marketing Manager Roxlyne Findlay highlighted the promotion’s success, revealing that 22 winners emerged from eight districts across the country, making it an inclusive initiative.
The ‘Save and Win’ campaign also featured monthly prizes, including air conditioners, plasma TVs, smartphones, freezers, Bluetooth speakers, and DSTV sets, ensuring that multiple customers benefited throughout the promotion period.Star winner receiving her prize from the ACTB Executive Director
On Friday, February 21, 2025, A Call To Business (ACTB) Bank rewarded Esther Finda Dauda with a brand-new Suzuki S-Presso as the grand prize winner of its ‘Save and Win’ promotion.
The official handover ceremony took place at the bank’s headquarters on Freetown Road, near the Lumley Footbridge, attended by key stakeholders, customers, and media representatives.
The ‘Save and Win’ promotion, which ran from June 10 to December 2024, encouraged both new and existing customers to save a minimum of NLe 5,000 monthly without making withdrawals to qualify for the grand draw. The final draw was held on January 31, 2025, where Dauda emerged as the grand prize winner.
Expressing her excitement, Dauda admitted that she never anticipated winning the vehicle, often disregarding promotional messages from ACTB Bank.
She shared her experience of being denied a loan by another bank, where she had been a customer for over 15 years. However, after banking with ACTB for just three months, she was not only approved for a loan but also won the bank’s biggest promotional prize.
Encouraging others to bank with ACTB, Dauda emphasized that the institution provides valuable financial services to all customers.
Beyond the grand prize, the promotion rewarded several other customers with valuable items. Notable winners included, Francis Boima – DSTV package, Rebecca Yomba Morsay (Kono) – Air Conditioner and Isata Jalloh – Freezer.
Jalloh, an ACTB customer for over four years, expressed her surprise upon learning she had won a freezer. She encouraged others to start saving with ACTB Bank, noting that such promotions offer real rewards.
Speaking at the event, ACTB Bank’s Chief Operating Officer, Idrissa A. Sesay, stated that the promotion was designed to raise awareness about the bank’s wide range of services beyond traditional banking.
“This campaign was aimed at giving back to our loyal customers, both old and new, while promoting a culture of saving. It aligns with our motto of leaving no one behind,” Sesay emphasized.
Marketing Manager Roxlyne Findlay highlighted the promotion’s success, revealing that 22 winners emerged from eight districts across the country, making it an inclusive initiative.
The ‘Save and Win’ campaign also featured monthly prizes, including air conditioners, plasma TVs, smartphones, freezers, Bluetooth speakers, and DSTV sets, ensuring that multiple customers benefited throughout the promotion period.
